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Betty Crocker Star Matinee is a US television anthology hosted by Adelaide Hawley under the General Mills persona of Betty Crocker.[1] There were 26 episodes that aired from 1951-52 on WJZ-TV, at that time an American Broadcasting Company affiliate in New York City.
Adelaide Hawley portrayed the iconic Crocker in the series.[2] Notable guest stars included Audrey Hepburn, David Niven, Veronica Lake, Basil Rathbone, June Lockhart, Raymond Massey, Thomas Mitchell, Teresa Wright, Celeste Holm, and Robert Cummings.
^Terrace, Vincent (2011). Encyclopedia of Television Shows, 1925 through 2010 (2nd ed.). Jefferson, N.C.: McFarland & Company, Inc., Publishers. p. 94. ISBN 978-0-7864-6477-7.
^Marks, Susan (2010). Finding Betty Crocker: The Secret Life of America's First Lady of Food. Simon and Schuster. p. 219. ISBN 9781439104019. Retrieved 27 March 2019.
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