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Australian Holographics Pty Ltd.
Founded
1989; 35 years ago (1989) in Adelaide, Australia
Founder
Dr. David Brotherton-Ratcliffe
Defunct
1998 (1998)
Headquarters
Adelaide
Key people
Simon Edhouse
Australian Holographics was a laboratory based in Adelaide, South Australia. It was established in 1989 with the specific objective to produce high quality large format holograms. After two years of research and development, the company began commercial operations in 1991.[1] The laboratory eventually shut down in 1998.
A thylacines hologram
Situated on 80 acres (320,000 m2) of rural farm land 25 miles (40 km) from Adelaide, the lab's facilities included a 5×6 meters vibration isolation table in a studio with air-lock loading doors, large enough to drive a car onto the main table. The main laser was a CW (continuous wave), 6W argon laser built by Coherent Scientific. The company also used a 3 joule ruby pulse laser, built in collaboration with Professor Jesper Munch of the School of Chemistry and Physics at the University of Adelaide.
The company mainly specialized in the production of the large format white-light-viewable rainbow hologram, a type of holography originally invented in 1968 by Dr. Stephen Benton of MIT. While all rainbow holograms are white-light-viewable, the most commonly known application of the technique has been applied to reflective substrates like PVC (polyvinyl chloride) and PET (polyethylene terephthalate). It was also used on credit cards and as an anti-counterfeiting application in product labelling. Australian Holographics applied the principle for transmission rather than reflective viewing conditions. In 1992, Australian Holographics produced a 2×1 metre rainbow transmission hologram of a Mitsubishi station wagon car, which was shown at Holographics International '92 conference in London.[2]
Australian Holographics was particularly notable for the fact that it had signed the first ever commercial joint venture with the South Australian Museum of Natural History, giving the company access to the museum's collection of exhibits.[citation needed]
^Edhouse, Simon. Lasers used to Produce Large Format Holograms. Holography Marketplace, sixth edition, Ross Books, 1997, Page 63.
^National Library Of Australia, Video Documentary, http://trove.nla.gov.au/version/29502689
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