The Archery World Cup is a competition organized by the World Archery Federation, where the archers compete in four stages in four countries and the best eight archers of each category (from 2010, four archers during 2006–09) advance to an additional stage to contest the Archery World Cup Final. Started in 2006, this form of competition was introduced following the success of the 2003 World Archery Championships in New York and the 2004 Summer Olympics with the intent of making the sport more popular and attractive to spectators, with the matches being held in 'spectacular' locations and the final matches being broadcast online.[1] It has received plaudits for its innovative approach to the sport, raising its profile and reach.[2][3]
From 2013, the World Cup is broadcast live on Eurosport.[4] It carries sponsorship from Kia and Longines, which supports the annual Longines Prize of Precision for archery, for the "best male and female athletes that master bow and arrow through concentration, balance, accuracy, and skill".[5]
^"- World Archery". Archived from the original on 20 May 2013. Retrieved 25 October 2015.
^"Nick Butler: Archery focused on the big picture after innovative World Cup Final weekend". insidethegames.biz. Retrieved 25 October 2015.
^"World Cup celebrates 10 years!". Bow International. 30 April 2015. Retrieved 25 October 2015.
^"World Archery strikes Eurosport deal". sportspromedia.com. 21 May 2013. Retrieved 25 October 2015.
^"Longines: Producing Swiss Watches Since 1832". longines.com. Archived from the original on 18 April 2015. Retrieved 25 October 2015.
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