AndrewAndrew was a persona invented and rigorously maintained by two New York-based performance artists, Andrew and Andrew. Best known for being among the first DJs to use the iPod, and later the iPad, to let the crowd (at notable venues such as APT and Riff Raff) control the music,[1][2] the Andrews also reviewed theater for Paper magazine,[3] and they were fashion designers. Respect Me, their first fashion line (2000-2003), consisted of items that crossed fashion with performance art: sticky Respect Me labels attached surreptitiously to clothes at Old Navy and H&M;[4] Respect Me labels hand-sewn into clothing at Barneys and Fiorucci;[5] and a gold-plated security-tag pin.[6] In 2014 they collaborated with Target Optical to produce the AndrewAndrew eyewear collection.[7][8][9]
The Andrews' eccentric lifestyle garnered considerable media attention, notably in the hit HBO series Girls. They dressed exactly alike at all times and for seven years ate exactly the same foods. They refused to discuss anything they did before they met in 1999, and they required journalists to agree not to reveal their last names or places of birth. Their radical collaboration was the subject of a New York Times profile in 2011;[2] they have also been featured in various books, including Joshua Wolf Shenk's Powers of Two (2014).[10]
^"The Guts of a New Machine". New York Times. 30 November 2003. Retrieved 19 January 2015.
^ abSchulman, Michael (5 January 2011). "AndrewAndrew, A Pair of D.J.'s Who Live as a Joint Persona". New York Times. Retrieved 19 January 2015.
^"AndrewAndrew". Paper. Retrieved 19 January 2015.
^"Marc Jacobs' lower-priced line; Euro jewelry; and more . . ". New York. 14 May 2001. Retrieved 19 January 2015.
^"Eccentric's Corner: Double Identity". Psychologytoday.com. Retrieved 19 January 2015.
^Time Out, New York Issue, No. 415, page 48
^Weiss, Zachary (October 2014). "AndrewAndrew Hit Target". New York Observer. Retrieved 19 January 2015.
^"DJ Duo AndrewAndrew On Those Mary-Kate And Ashley Rumors, Their Girls Cameo And The One Thing They Don't Share". Lucky. October 2014. Archived from the original on October 6, 2014. Retrieved November 22, 2014.
^"Target Optical Launches First Eyewear Collaboration, The AndrewAndrew Collection". Visionmonday.com. 13 October 2014. Retrieved 19 January 2015.
^Shenk, Joshua Wolf (2014). Powers of Two: Finding the Essence of Innovation in Creative Pairs. Houghton Mifflin Harcourt. ISBN 978-0544031593.
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