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Alnatura information


Alnatura Produktions- und Handels GmbH
Company typeGesellschaft mit beschränkter Haftung
IndustryGrocery store, health food store
Founded1984
HeadquartersDarmstadt, Germany
Key people
  • Götz Rehm (CEO)
  • Rüdiger Kasch (CEO)
  • Herwarth von Plate (CEO)
[1]
Revenue€1.08 billion EUR (2019/20) [2]
Number of employees
about 3500 [2] (2019/20)
Websitewww.alnatura.de
View of "Super Natur Markt"
Shelf with grain products in a store of the chain
Götz Rehn, CEO and founder of Alnatura

The Alnatura Produktions- und Handels GmbH is a chain of organic food supermarkets and producer of organic food headquartered in Darmstadt, Hesse in Germany. The company was founded in 1984 by Götz Rehm and distributes food and textiles, produced according to ecological aspects, under the trademark Alnatura. The company is based on ideas of the esoteric anthroposophy of Rudolf Steiner, which is founder Götz Rehm strongly influenced by. The company is like Demeter and others, part of the pseudoscientific anthroposopical community in Germany.[3]

These products are sold both by various drugstore and retail chains as well as the captive organic supermarket [de] chain Alnatura Super Natur Markt. Alnatura currently operates 107 supermarkets in Germany, each with 500 to 800 square meters of retail space, mainly in Baden-Württemberg, Hesse and Rhineland-Palatinate.

Unlike other retail chains, Alnatura does not have a Betriebsrat [de] (engl. employee representative committee/worker's council) for the entire company and its employees were paid below the collective agreement up until 2010.[4][5][6]

  1. ^ "site notice". alnatura.de (in German).
  2. ^ a b "Altueller Alnatura Nachhaltigkeitsbericht". alnatura.de (in German). Retrieved 25 November 2020.
  3. ^ "goetz-rehn-wirtschaft-neu-denken". Alnatura (in German). Retrieved 2024-01-12.
  4. ^ Liebrich, Silvia. "Yoga statt Tariflohn". sueddeutsche.de (in German). Retrieved 24 February 2019.
  5. ^ "Bio-Händler: Alnatura will nicht mehr unter Tarif zahlen". Spiegel Wirtschaft Online (in German). Retrieved 24 February 2019.
  6. ^ Maurin, Jost (30 July 2010). "Gehälter bei Öko-Supermarkt: Alnatura zahlt ab Oktober Tariflohn". Die Tageszeitung (in German). ISSN 0931-9085. Retrieved 16 March 2019.

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