November 14, 2014; 9 years ago (November 14, 2014)
Headquarters
901 Cherry Avenue San Bruno, California, United States
Area served
120 countries
Algeria
American Samoa
Argentina
Aruba
Australia
Austria
Azerbaijan
Bahrain
Bangladesh
Belarus
Belgium
Bermuda
Bolivia
Bosnia and Herzegovina
Brazil
Bulgaria
Cambodia
Canada
Cayman Islands
Chile
Colombia
Costa Rica
Croatia
Cyprus
Czech Republic
Denmark
Dominican Republic
Ecuador
Egypt
El Salvador
Estonia
Finland
France
French Guiana
French Polynesia
Georgia
Germany
Ghana
Greece
Guadeloupe
Guam
Guatemala
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jordan
Kazakhstan
Kenya
Kuwait
Laos
Latvia
Lebanon
Libya
Liechtenstein
Lithuania
Luxembourg
Malaysia
Malta
Mexico
Morocco
Nepal
Netherlands
New Zealand
Nicaragua
Nigeria
North Macedonia
Northern Mariana Islands
Norway
Oman
Pakistan
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Poland
Portugal
Puerto Rico
Qatar
Réunion
Romania
Russia (suspended)
Saudi Arabia
Senegal
Serbia
Singapore
Slovakia
Slovenia
South Africa
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Taiwan
Tanzania
Thailand
Tunisia
Turkey
Turks and Caicos Islands
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
U.S. Virgin Islands
Uruguay
Venezuela
Vietnam
Yemen
Zimbabwe
Owner
Alphabet, Inc.
Members
100 million (as of January 2024[update])
Parent
YouTube
Website
youtube.com/premium
Footnotes / references [1][2][3][4][5]
YouTube Premium (formerly Music Key and YouTube Red) is a subscription service offered by the American video platform YouTube. The service provides ad-free access to content across the service, as well as access to premium YouTube Originals programming produced in collaboration with the site's creators, downloading videos and background playback of videos on mobile devices, and access to the music streaming service, YouTube Music.[6] It has over 100 million subscribers.
The service was originally launched on November 14, 2014, as Music Key, offering advertisement-free streaming of music videos from participating labels on YouTube and Google Play Music.[7][8][9] The service was then revised and relaunched as YouTube Red on October 31, 2015, expanding its scope to offer advertisement-free access to all YouTube videos, as opposed to just music.[10]
YouTube announced the rebranding of the service as YouTube Premium on May 17, 2018, alongside the return of a separate, YouTube Music subscription service.[11][12] Later in the year, it was reported that YouTube was planning to make some of the original content associated with the service available on an ad-supported basis.
^Deahl, Dani (June 18, 2018). "YouTube Music and YouTube Premium officially launch in US, Canada, UK, and other countries". The Verge. Archived from the original on June 18, 2018. Retrieved June 18, 2018.
^Gao, Richard (June 18, 2018). "YouTube Premium and Music launch today in 17 countries, including Canada and 11 European countries". Android Police. Archived from the original on June 19, 2018. Retrieved June 18, 2018.
^"Paid memberships available locations – YouTube Help". support.google.com. Archived from the original on April 4, 2019. Retrieved July 17, 2019.
^"YouTube Premium and Music now available in 14 more countries". GSMArena.com. Archived from the original on October 3, 2020. Retrieved September 21, 2020.
^Smith, Adam (February 1, 2024). "Crossing 100 million YouTube Music and Premium subscribers, thanks to you". YouTube Official Blog. Retrieved February 4, 2024.
^Statt, Nick (June 23, 2016). "YouTube Red buys its first big TV series". The Verge. Vox Media. Archived from the original on April 4, 2019. Retrieved March 26, 2017.
^Trew, James (November 12, 2014). "YouTube unveils Music Key subscription service, here's what you need to know". Engadget. AOL. Archived from the original on June 26, 2019. Retrieved March 26, 2017.
^Newton, Casey (November 12, 2014). "YouTube announces plans for a subscription music service". The Verge. Vox Media. Archived from the original on March 8, 2021. Retrieved March 26, 2017.
^Spangler, Todd (November 12, 2014). "YouTube Launches 'Music Key' Subscription Service with More Than 30 Million Songs". Variety. Penske Media Corporation. Archived from the original on March 7, 2021. Retrieved March 26, 2017.
^Popper, Ben (October 21, 2015). "Red Dawn: An inside look at YouTube's new ad-free subscription service". The Verge. Vox Media. Archived from the original on April 4, 2019. Retrieved March 26, 2017.
^"Introducing YouTube Premium". Official YouTube Blog. May 16, 2018. Archived from the original on April 29, 2019. Retrieved May 17, 2018.
^Savov, Vlad (May 17, 2018). "Google announces YouTube Music and YouTube Premium". The Verge. Archived from the original on November 9, 2020. Retrieved May 17, 2018.
YouTubePremium (formerly Music Key and YouTube Red) is a subscription service offered by the American video platform YouTube. The service provides ad-free...
subscribers of YouTubePremium. On December 1, 2020, YouTube Music replaced Google Play Music as Google's primary brand for music streaming. The YouTube Music...
produced by and for YouTube. It also offers YouTubePremium, a paid subscription option for watching content without ads. YouTube incorporated Google's...
YouTubePremium, formerly known as YouTube Red, is a subscription service that provides advertising-free streaming of all videos hosted by YouTube, offline...
use the latest version of the app. Vanced allowed access to multiple YouTubePremium features, such as the picture-in-picture mode, which allowed for videos...
children. In August 2016, the app was updated to support the YouTube Red (now YouTubePremium) subscription service, allowing ad-free playback, background...
lawyers for YouTuber claim | Sydney | The Guardian". amp.theguardian.com. Retrieved 3 September 2023. "sagar salwan - YouTube". www.youtube.com. Retrieved...
Studios). YouTube TV members also received access to YouTubePremium’s original movies and series, though an additional subscription to Premium was required...
television series titled The Sidemen Show, available exclusively on YouTubePremium. It comprises seven 30-minute episodes filmed around the world alongside...
Hulu horror drama series Freakish (2016–2017) and The Explorer in the YouTubePremium mystery series Escape the Night (2017–2019). She was also a correspondent...
Shorts has led to concerns about addiction for teenagers. YouTube's intent in the creation of YouTube Shorts in 2019 was to compete with TikTok, an online...
onto YouTube's official channel. The 2018 installment of the series, YouTube Rewind 2018: Everyone Controls Rewind, was panned by critics, YouTubers...
distributed by Sony Pictures Television. The series was released on YouTube Red / YouTubePremium for the first two seasons, before moving to Netflix starting...
2019). "How Did YouTuber Logan Paul Get So Famous?". Screen Rant. Alexander, Julia (October 17, 2018). "Logan Paul's YouTubePremium movie is back on...
the Google Play Music catalog and in YouTube Music Premium catalog and in several territories in YouTubePremium catalog. Also, users could purchase additional...
YouTube TV, YouTube Music, YouTubePremium, and YouTube Shorts. Upon Wojcicki's resignation in February 2023, he succeeded her as CEO of YouTube. Neal Mohan...
Patrick has also created the gaming channel GTLive and hosted the YouTubePremium series MatPat's Game Lab and the 2023 Streamy Awards. As of September...
is mostly known for having starred in the film Sing Street and the YouTubePremium/Amazon Prime series Wayne. McKenna made his film debut in 2016 in Sing...
2019-20 Upfront Slate, Pushing Programming Boundaries with Its Distinctive, Premium Content from Best-in-Class Storytellers". The Futon Critic. May 15, 2019...
series Murdoch Mysteries and Townes Linderman in the series Impulse on YouTubePremium. Daniel Joseph Maslany was born in Regina, Saskatchewan, son of Daniel...
top-tier Google ad platform, YouTube Red projects on hold". Polygon. Alexander, Julia (17 October 2018). "Logan Paul's YouTubePremium movie is back on, months...
co-created the TBS comedy series The Last O.G. (2018–2022) and the YouTubePremium comedy series Weird City (2019). He also served as the host and producer...